Cheap 2008 Global Conference: The Business of Sports Discount Review Shop
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Cheap "2008 Global Conference: The Business of Sports" Discount Review Shop
"2008 Global Conference: The Business of Sports" Overview
It's not just about the love of the game anymore. The wide world of sports has become a 3 billion behemoth, comprising marketing, endorsements, media, merchandising, travel and more. Cities are willing to pour billions into financing new stadiums and arenas. But can the business of sports continue to grow at such a breakneck pace? Which sports are best positioned to win over a truly global audience and capture a new generation of fans? Can small-market franchises compete with teams from larger and more lucrative markets? The 2008 Milken Institute Global Conference brought together a panel of heavy hitters, including Sumner Redstone, Fox Sports' Ed Goren and NBC sportscaster Jim Grey, to give their first-hand insight into exactly how the game is played.
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